Stand-up pouches - Volmar

Stand-up packaging is a modern, versatile and efficient type of food packaging, which can be used with various types of products. Stand-up pouches are a particularly popular food packaging solution as they are practical, original and affordable.

Here are the main characteristics of stand-up pouches and the advantages of this type of food packaging. Plus, find out which products can be packaged in these innovative pouches.

What are stand-up pouches?

As the name suggests, stand-up pouches are freestanding pouches that remain upright on their own thanks to the unique structure of the packaging. There are other models in this food packaging category, like the Super Pouches, which are laminated stand-up pouches made from multi-layer composite materials with a practical T-Tap.

The pouch’s flat base allows it to stand up by itself, improving the visibility of the product on shelves and making it easier for consumers to use. It is also easy to create custom stand-up pouches, choosing a variety of aspects based on your food packaging requirements, such as the shape, dimensions, structure and materials of the stand-up pouches.

Stand-up pouches: characteristics

Stand-up pouches have specific characteristics, starting with the flat base and the presence of a hermetic seal. This could be a zip closure, for example, which is a highly functional system that allows you to open and close the packaging while still preserving the product’s organoleptic properties.

Stand-up pouches with a zip closure are called Doypacks, while there are other models with easy-open systems but no mechanism to reseal the packaging. Alternatively, they can be equipped with a special valve or tap, so the packaging can be used like a bottle, similar to bag in box packaging.

Another type is gusseted stand-up pouches, which are often large and freestanding, used for things like pet food packaging or large quantities of products like coffee beans. There are also square-bottom stand-up pouches, which are a premium type of packaging used for high-end products like special teas or high-quality coffee.

Stand-up pouches can be made from different materials, including polyethylene terephthalate (PET), polypropylene (PP), oriented polypropylene (OPP) films for flexible food packaging or kraft paper (PAP) and aluminum. There are also biodegradable, compostable and recyclable stand-up pouches, for those who prefer sustainable packaging with a lower environmental impact for a circular solution.

Another feature of stand-up pouches is the design of the food packaging. They can be transparent or in different colors, from black to white. This packaging is also available in various small, medium and large sizes, with the option to add extra accessories like a practical window to see the product from the outside without opening the pouch.

Advantages of stand-up pouches

Using stand-up pouches for food packaging offers several important advantages:

  • Space optimization and reduced size;
  • Excellent value for money;
  • Flexible and versatile food packaging;
  • Enhances the product image compared to traditional pouches;
  • Easier for consumers to use;
  • Excellent preservation of the product’s organoleptic properties;
  • Wide range of models and customization options.

H2: Which food products can they be used for?

Stand-up pouches are suitable for various types of food products, including:

  • Coffee
  • Pet food
  • Confectionery
  • Tea
  • Drinks
  • Biscuits

Of the stand-up pouch suppliers in Italy, Volmar can meet all your food packaging needs, with a wide range of food packaging products and solutions. In particular, we offer practical and versatile stand-up pouches like the Super Pouches, which are ideal for liquid products like wine, condensed milk, fruit juices and oil.

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